Shake up your summer - 10 minute shake up (skyscraper)
Series : Change 4 LifePublished : July 2019
Page Length : 1
Format : Email signature / web banner
Supplier : N/A
Publisher : Public Health England
A digital skyscraper banner to drive people to register on the Change4Life website. The new campaign aims to get primary school aged children more active by playing Disney-themed 10 Minute Shake Up games. This year children will be inspired by their favorite characters and stories from Disney and Pixar and Disney: Toy Story 4, Incredibles 2, Frozen and The Lion King. By playing the 10 minute shake up games, children will develop and practice the skills they need to build key physical attributes of strength, stamina and agility. Ultimately, the campaign aims to act as an inspiration and gateway to other physical activities and sports.